NPS + Open Feedback

Measure loyalty and learn why in one short flow. This survey captures your Net Promoter Score — the single question that best predicts growth — then asks a quick guided follow-up so you know exactly where to act.

Respondents rate you from 0 to 10 and pick what is driving their score. You get an instant Detractor / Passive / Promoter classification plus the reasons behind it.

This is an internal operations tool, not a lead magnet. There's deliberately no booking block and no sales-profiling questions: the people answering are your existing customers, and every extra question costs you response rate. Clone it, send it, read it — the deployment steps are on the result page and repeated below.

How to run it

  1. Clone the template and put your product or company name into the rating question.
  2. Send the link 2–4 weeks after a customer has actually used what you sell — not right after purchase, when they have no opinion yet.
  3. Keep the window short (7 days) and send one reminder. A trickle over a month makes the score impossible to compare.
  4. Read it as three lists, not one number: call every Detractor within 48 hours, ask Passives what the one missing thing is, ask Promoters for a referral or review.
  5. Re-run on a fixed cadence — quarterly for most businesses, monthly if you ship fast. The trend is the signal; a single NPS number in isolation means very little.
Five yellow stars on a pastel pink and blue background